Principle
Within the framework of the Blue Fund, the Government, in association with the Monaco Economic Board and the Fédération des Entreprises Monégasques (Federation of Monegasque Businesses), is offering a series of free digital technology training courses to local businesses, entitled: Les Ateliers du Numérique (Digital Workshops).
With contributions from world leaders in the sector such as Google, Facebook, LinkedIn, Booking.com, Solocal and Microsoft, these conferences aim to help you get to grips with the practical solutions offered by digital technology.
The first conferences were attended by nearly 1,600 participants and tackled a wide range of topics through a focus on themes (online presence, Google Analytics, Click & Collect, etc.) or sectors (trade and tourism).
The Digital Workshops are available to view via Extended Monaco for Businesses (eme.gouv.mc). To find out how to access them for free, please click here.
New topics are already planned for 2022 – more information is available at: eme.gouv.mc
Upcoming workshops
E-commerce solutions, edition no. 3: Social Selling with Meta
Come and learn all about social selling, a key technique for boosting your sales!
Join us to find out more with Meta – none other than the parent group of Facebook, Instagram and WhatsApp.
Thanks to this webinar, which is the third in our e-commerce solutions series, you will:
- Learn more about the advantages of social selling
- Understand how to make it work for your business
- Explore some practical examples
You will have the opportunity to ask the Meta expert some questions at the end of the session.
Retail businesses which make use of social selling reach 78% of their sales target, compared to 38% for those which stick to more traditional online sales techniques.
Don’t put it off – register now and discover this powerful way to increase your revenue!
Date: 27 October 2022
Hour: 05 pm
Format: webinar
The hottest B2B marketing trends for 2023
Digital is a key channel within current marketing strategies. What B2B marketing trends will businesses be adopting next year? A clear, pragmatic discussion that will give you actionable ideas that you can use to shape your digital strategy in 2023.
Date: 17 November 2022
Hour: noon
Format: webinar
Registration for this event is not yet open.
PropTech
Construction, public works and property development companies generate 20% of Monaco’s GDP. Its long-standing tradition of excellence in this industry and a flourishing digital sector make the Principality of Monaco the perfect place for experimenting with PropTech.
The start-ups which embody this new movement are using new technologies to revolutionise every aspect of the real estate value chain: from development to transactions, and from construction to financing.
Date: February 2023
The exact date and format of this event have yet to be confirmed and will be provided later.
Using data to drive your strategy
Gather, store and analyse large volumes of data from multiple channels to optimise your commercial offering and services, expand research and development, and create jobs. Come and learn about the principles of a data strategy and how to ensure that information can be used at the right time, in the right place and by the right person to add value to your organisation.
Date: April 2023
The exact date and format of this event have yet to be confirmed and will be provided later.
E-sport
E-sport refers both to the use of digital technology in the sports world and to playing a sport in the digital world, for example video games.
A strong trend, video game competitions held all over the world are recognised as a sport by the Olympic committee. The prizes for some competitions amount to several million dollars.
Beyond video games, digital technology is helping athletes to improve their performance, as they make use of data analysis to assist their preparations.
In addition to performance, digital technology also offers the sports industry an opportunity to diversify revenue through advertising and image rights in the virtual world. Marketing is riding the e-sport wave by promoting clubs, competitions and players in virtual spaces.
Date: June 2023
The exact date and format of this event have yet to be confirmed and will be provided later.
Past workshops
You can watch recordings of previous workshops on the eme.gouv.mc website